In order to make the process as easy as possible we have divided the DoubleClick Dynamic product into seven simple solutions which means managing content, implementing changes, and optimizing creative using real-time insights has never been this easy.
Dynamic Geo targeting allows you to display different messages to different users depending on their location.
Utilise scheduled updates to display different creative messages on different dates or times of day.
DCM ID targeting allows you to display different creative messages depending on a DCM ID such a placement or site.
Publisher pass allows you to use data owned by the publisher to display different creative messages to different users.
Audience targeting utilises data from either DBM or Adwords to display relevant messages to the user.
Dynamic Product Remarketing allows you to display creative based on the products user's have been viewing on your site.
Userlist remarketing allows you to display different messages according to which pages a user has visited on your site.